Every parent will tell you that there is nothing like holding your child, watching them take their first baby steps and listening to them say “Mama” or “Papa” for the very first time. Parenting is a very rewarding experience which is why we always want the best for their children. Friso believes that experience is the best teacher for every child and you as their parents want to be involved as much as you can.
Apart from ensuring the best dairy nutrition for your child, Friso has developed a campaign called “Growing Up Together” (GUT) which aims to create and sustain awareness about the journey of motherhood and the joys of growing up together. The campaign is targeted towards modern mums who want to play an active role in their children’s upbringing – physically, emotional and mentally.
The campaign will feature four roadshows also known as Growing Up Together Days at selected locations nationwide starting with 1Utama this weekend. The main highlight of each roadshow is the amazing virtual world set up in an interactive tunnel where parents and their kids will team up to play interactive “Ipad-inspired” games which are projected onto the walls and floors of the tunnel. This platform hopes to help parents and their children experience new things together.
One of the biggest dilemmas that parents face every week is what they’re going to do with the kids during weekends. At each GUT Days Activation not only will parents and their kids experience the virtual world set up but also engage in fun activities such as customizing their very own T-shirts, badges and hanging mobiles at craft stations.
According to Rahul Colaco, the Marketing Director of Dutch Lady Malaysia, Friso will continue to organize more fun and exciting events in the future for young families to meet and mingle in an active social setting that lets parents explore the world together with their children
Friso is distributed by Dutch Lady, the leading dairy company in Malaysia and has a wide range of products to fit every stage of your child’s development such as the Friso Gold 3 (1-3 years old), Friso Gold 4 (3-9 years old) and Friso Mum Gold for pregnant and lactating mothers. All Friso Gold products contain Friso Synbiotic Agent, a combination of Prebiotic and Probiotic to help combat bad bacteria in the digestive system along with added DHA, AA and SA.
Friso GUT Days will run at the following dates and venues below:
22-26 February 2012: 1Utama, Klang Valley
9-11 March 2012: Sunway Pyramid, Klang Valley
13-18 March 2012: Aeon Bukit Indah, Johor Bahru
5-8 April 2012: Queensbay Mall, Penang
So parents, if you’re looking for somewhere to bring your children out for the weekend, head on over to 1Utama this weekend and we promise you an exciting time for you and your little ones. For more information, visit Friso’s website at www.growinguptogether.com.my.