Do you have ‘Teh Tarik pride’? Lipton has launched a nationwide campaign called ‘I’m a Malaysian, Teh Tarik is MY National Drink’ to call for pledges to declare teh tarik as the national drink of Malaysia.
In conjunction with Merdeka Day and Malaysia Day, you can state your support for teh tarik as an authentic Malaysian creation on Lipton’s Facebook fanpage between 31 August to 16 September 2012. At the end of the campaign, your pledge will be recognized in a form of an e-certificate. Apart from that, Lipton will also distribute 200,000 sachets of its 3-in-1 Lipton Teh Tarik across 13 Malaysian states once 55,000 pledges have been collected.
Lenny Chuah, Senior Brand Manager, Foods Retail and Beverages Category, Unilever (M) Holdings Sdn. Bhd. said, “As a tea brand that has been in Malaysia since early 1900s, Lipton is excited about this pledge of support for teh tarik. Our aim is to rally as many Malaysians as possible during this Merdeka period to declare teh tarik as the national drink of Malaysia and acknowledge it as the unsung hero for uniting Malaysians nationwide. We also hope to promote the spirit of unity and a strong sense of identity, in line with Lipton’s ‘drink positive’ values. With such an important national milestone upon us, we could not think of a better time than this to pay tribute to teh tarik!”
-Lenny Chuah, Senior Brand Manager, Foods Retail and Beverages Category, Unilever (M) Holdings Sdn. Bhd.
Thanks to the folks at Lipton, we’ve got five packs of Lipton’s 3-in-1 Teh Tarik variant to give away to our readers! If you want to stand a chance to try this yummy, aromatic drink, just follow the steps below:
1) Pledge your support for teh tarik on Lipton’s Facebook fanpage (click on the special app).
2) Share this post with your friends, and tag us on Facebook and Twitter (facebook.com/lipstiqdotcom and @lipstiqdotcom).
3) Send us an email with your personal details (name, IC number, phone number) and links to your Facebook and Twitter pages. Tell us why you love teh tarik, too! Our email address is firstname.lastname@example.org
This contest ends on 16 September 2012.
Terms & conditions:
-The decision by our judges is final, and winners will be announced on our social media platforms.
-We will not be mailing out the prizes of this contest. Winners will have to pick their prizes up from our office in the Klang Valley area.
We have chosen the winners for our Lipton 3-in-1 Teh Tarik giveaway!
1. Mimi Leow
2. Yap Pei Wah
3. Florina Daumin
4. Siew Lai Ching
5. Syee Yong
Please kindly collect your prizes from the address below:
Lowyat MSC Sdn Bhd, B-13-5, Northpoint Office Suites, ,Mid Valley City, Medan Syed Putra, 59200 Kuala Lumpur
Collection time: 10.30am – 6.00pm (Monday to Friday)
Collection date: 14th September 2012 to 5th October 2012